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讲座预告 | An Operational Approach of Business Model Innovation

发布时间:2022-05-18

MBA线上大讲堂

An Operational Approach of

Business Model Innovation

讲座时间

2022年5月19日 14:00-16:00

讲座方式

腾讯会议ID:916-233-2766

主讲人

Zhijian Cui


01 主讲人介绍



Dr. Zhijian Cui is a full Professor of Business Administration, Doctoral Adviser and the Director of Admission for the USTC-UW global business innovation joint PhD program at the School of Management, University of Science and Technology of China (USTC). Being selected into Anhui Province Hundred Talents Plan in 2019, Zhijian served the role as the Director of MBA Program at USTC and the past President of Technology, Innovation Management and Entrepreneurship Society (2017-2019) at INFORMS (Institute for Operations Research and Management Sciences) .

Before joining USTC, he was a tenured Associate Professor of Management at IE (Instituto de Empresa) Business School (Spain), Associate Professor and the Head of Marketing and Operations Management Department at Nazarbayev University Graduate School of Business (Kazakhstan), and a Visiting Assistant Professor at HKUST Business School, the Hong Kong University of Science and Technology (Hong Kong, China).

Zhijian received his PhD in Management from INSEAD (France), an M.B.A. from Pepperdine University (U.S.), an MS in Management from EuroMed Marseille School of Management (France) and a Bachelor in Engineering from Tsinghua University (China).

02 讲座内容

In the past few decades, many leading technological companies rise and fall. Scholars and practitioners have extensively examined how some of the companies distinguish themselves from their competitors and succeed, whereas few have looked at the root causes leading to the failure of these companies. Adopting three theoretical lens from the literature of innovation management (namely, disruptive innovation theory, core competency and core rigidity theory and ambidexterity theory), this presentation discusses several cases from different industries and aims to provide some integrative insights explaining three potential factors causing the failures of leading technological companies.